On our latest episode of the Momentum podcast, Vickie and I talk about how choosing one market completely changed her business, how she’s tapped into word-of-mouth marketing, and her annual fashion show — the one marketing event that drives most of her business for the entire year.
Vickie Black started out shooting weddings, portraits, and even pets, but soon zeroed in on her favorite genre — teen photography!
Not only does Vickie now run a booming teen and senior portrait business based in Central Indiana, she also created and publishes the Senior Style Guide — an educational and inspirational publication for senior portrait photographers.
On our latest episode of the Momentum podcast, Vickie and I talk about how choosing one market completely changed her business, how she’s tapped into word-of-mouth marketing, and her annual fashion show — the one marketing event that drives most of her business for the entire year.
Links from the episode: